Salish Lodge & Spa
- Responsive Design
- Information Architecture
- Interaction Design
- Booking Engine Integraton
- PPC Marketing
- Email Marketing
The Northwest's premier destination resort required a premier, industry-leading website.
Our goal was to create a cutting-edge, fully responsive website that leveraged the beauty of Snoqualmie Falls, reflected the history of Salish Lodge & Spa, and effectively marketed Salish on the World Wide Web.
We began by engaging key property and management company stakeholders, coming up with a key sales and call to action objectives. Moving next to design, we incorporated user experience best practices, stunning images of the falls, and interactive navigation into desktop, mobile, and tablet views. We then turned the mockups into HTML, loaded gallery images, page content, and additional functionality. In concert with the site launch we wrapped the booking engine and shopping cart templates with new, matching HTML and implemented 301 redirects as needed. and
solution & results
The results have been stellar. Salish has seen significant improvements in page view, time on site, and bounce rate metrics, and direct online booking contributions have enjoyed record year-over-year growth.